[Back]

FOR IMMEDIATE RELEASE:
October 10, 2005


Santa Monica, CA - Watson’s Senior Pet Supplies is proud to announce the release of Watson's All-Terrain Dog Shoes. Watson's All Terrain Dog Shoe is a state-of-the-art shoe that uses the latest shoe technology for humans and adapts it to the needs of active and senior dogs.

All-weather Watson's All-Terrain Dog Shoes were designed to protect your dog’s paws and provide superior traction and stability. Lightweight, water repellent and quick-drying, the Neoprene uppers and non-marking rubber soles make them perfect for water and all-day adventures in any environment.

Watson's All-Terian Dog Shoes is made with breathable materials designed to keep paws cool and a ballistic nylon toe-plate to protect a dog’s nails from damage. It is easily adjustable and stable as Velcro® straps keep the shoe firmly in place. Watson’s added a protective non-skid sole to provide a superior grip on steep grades and to prevent an owner’s floors from getting scratched. The non-skid feature is especially important for senior dogs that are often unstable and prone to slip. Non-marking rubber soles protect dog’s paws from heat, cold, damp and sharp objects. 3M Scotchlite™ reflective straps provide safety and visibility at night. Watson's All-Terrain Dog Shoes also protects dogs from pesky grass allergens that are contracted through their exposed paws and legs.

Watson's All-Terrain Dog Shoes are available in seven sizes from XXS to XXL.

Watson’s Senior Pet Supplies was founded in 2004 to provide products, education and information for and about aging pets, the fastest growing segment of the pet industry. The company’s inspiration is derived from the love affair between a dog, Watson, and his owner, former major league lefthander, Arnie Costell.

“Watson was a sheep dog/Labrador mix who liked to be known as a sheepador. We were almost of one mind and were inseparable. When a wildfire ravaged my home in Malibu, I asked God to take everything else but leave me Watson, my son. Thankfully God heard my prayers,” Costell recants.

When Watson was 15 he developed crippling spinal mylopothy and arthritis. When his disease prevented him use of his hind legs Watson became depressed. This did not deter Arnie from finding a way to walk his best friend. Watson’s plight inspired Arnie to create the Bottom's Up Leash™, the patented harness that would prove to be the launch vehicle for his company into the senior and disabled pet business. The original hand-sewn leash that gave Watson a dignified and gracious last few years with Arnie, hangs proudly in the company’s Santa Monica, CA headquarters.

Watson’s Senior Pet Supplies is committed to meeting the challenges of aging pets and their owners by creating premium, proprietary and revolutionary products while building community through timely educational and informative content designed to help offer pets a better quality of life.